Successful Cases

Activity time: November 2016

Hotel: Waterside Resort

Contact information: 0573-88731088-4

Geographic location: Within West Gate Scenic Spot

Kind reminder: Meeting (activity) format: Exhibition hall+Main venue+Sub venue

Activity Introduction:The 2016 Operation Transformation Summit was organized and held by Huawei Technology Co., Ltd., with over 600 industry opinion leaders and technical experts attending the summit, including operators, standard organizations, partners, media, and analysts from around the world. In this activity, numerous venues in the scenic spot were used, with Huamei Conference Hall  as the main venue, Gongyin Conference Hall and other series of venues as sub venues, and products showed in Longfeng Hall; The Jiaowentai of Zhaoming Academy, Wuzhen Grand Theater, and Preface Hall were the locations of two important banquets.

Highlights:

1. The accommodation for the activity involved major hotels in the scenic spot, and the banquet venue was also arranged in various unique venues; Starting from the guest sign-in process, the dedicated personnel were assigned to guide guests during check-in, attendance, and dinner to ensure that the guests can reach their destination smoothly.

2. The conference was held at the main venue of Huamei Palace, and the conference content was projected to various sub venues such as Gongyin Conference Hall through video synchronization; At the same time, products and concepts were showed in Diaohua Room and Longfeng Room, allowing guests to feel a full atmosphere and the smoothness of the activity from the moment they enter the venue.

3. A guest welcome reception was held at the antique Zhaoming Jiaowentai, allowing guests from all over the world to experience the rich Jiangnan style of Wuzhen. On the next night, a high-end cocktail party was arranged at the Grand Theater, Preface Hall, and Hongsheng Square. Relying on the architectural characteristics and natural scenery of the Wuzhen, various activity arrangements such as wall video projection were designed, attracting the attention of many guests and tourists.